Client
- Aegis Logistics LLC
Date
- June 2019
Services / Deliverables
- Strategy, Idea, Concept, Logo Creation
- UX, Design and Web Design
- Web and Graphics Content
- Performance Marketing
Project Objective
The goal was to rebrand Aegis Logistics LLC as a premium security consulting firm. The client sought to elevate the company’s image through a complete rebrand, which included the development of a new logo, refreshed company stationery, and a modern website.
The primary objective was to design an elegant yet streamlined website that would effectively communicate the firm’s expertise, provide valuable information to potential clients, and offer an intuitive means of contact.
Website url: https://aegis-lo.com/
The Process
Project Process
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Conducted a series of brainstorming sessions with the client to establish a cohesive brand identity for a security company. Developed the logo and comprehensive visual brand guidelines, followed by multiple design drafts for client review and approval.
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After final approval of the logo and brand guidelines, business stationery materials were designed and refined through additional client feedback sessions.
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Website prototyping and wireframes were then developed and approved, leading to the full build of the website on WordPress. All digital graphics and photography were created and refined in alignment with the established brand guidelines.
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The website included multiple pages such as the homepage, about, services, and contact sections. Following a final feedback and testing phase, the website was successfully launched.
Website url: https://aegis-lo.com/
Result / Reflection
The client was highly satisfied with the overall company rebrand. Following the implementation of SEO strategies, website traffic reached an all-time high and continues to grow steadily year over year. The project has since been transitioned to the client, who has assumed responsibility for ongoing website maintenance and performance monitoring.
